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Writer's pictureCommercial Executive-Sánchez J.

What is Cash on Delivery (COD) and Why Does Your Business Need It?

¿Qué es el pago contra entrega y por qué tu empresa lo necesita?

Entrepreneurs and business owners, did you know that over 55% of Peruvian consumers prefer to pay when they receive their product? This payment method, known as Cash on Delivery (COD), is more than just a payment alternative—it's a powerful tool for building customer trust, especially in a market where security and transparency are essential.



COD allows you to reach a key consumer segment: those who remain cautious about online transactions or lack access to digital payment options. This includes an important group—older consumers who prioritize secure payments, avoiding scam risks and feeling more at ease paying when they receive their order.



Benefits of COD for Your Business


1. Trust and Security:


COD eliminates barriers of mistrust in e-commerce. By allowing customers to pay only when they receive the product, you ensure a risk-free experience, which is crucial for building loyalty and encouraging repeat purchases.


2. Accessibility for Everyone:


In Peru, many people still lack access to credit or debit cards. Offering COD ensures no one is excluded from shopping at your online store, expanding your potential customer base.


3. Fraud Prevention:


In an environment where online scams remain a concern, COD provides peace of mind to older customers and other cautious buyers, as they only pay once they verify the correct delivery of the product.


4. More Effective Sales Closures:


In a competitive market like Peru, where expanding reach is crucial, offering secure payment options like COD can be the difference between closing a sale or losing it to competitors.


¿Qué es el Pago Contra Entrega y por qué tu Empresa lo Necesita?

Ready to Implement Cash on Delivery in Your Business?


Don't get left behind! Implementing COD won't just attract more customers—it will also boost your business's reputation. Become a trusted option for all consumers, especially those seeking secure shopping experiences.


¿Qué es el Pago Contra Entrega y por qué tu Empresa lo Necesita?

Ready to take your logistics to the next level? Start with Contraentrega and transform your delivery experience today!


Choosing the right delivery service can make all the difference for your business. Integrate cash on delivery effectively to provide your customers with security and confidence when receiving their orders.



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